What we collect, and what we do not.

Only what it takes to put a flight on the calendar and send you an estimate: the property or place, your name and your email address. A phone number, your brokerage or company, the package and a shoot time are optional.

Your request goes to Jackson Heller’s email. If you pick a shoot time, a hold is put on his Google Calendar for it. A customer record and an estimate for the package are created in his QuickBooks, which keeps business records as the law requires. Nothing is charged when you book: once he confirms, the estimate becomes an invoice, sent to your email. Your details are not added to a mailing list or an automated email sequence, and they are never sold.

To stop automated spam, the form may count recent submissions from your network address. That count expires after one hour.

This site sets no cookies of its own and runs no analytics, tracking pixel or advertising tag. The typefaces are served from this site, so opening a page does not contact Google or any font service. A 360 tour you start on the home page is a page of Panoee’s, and it does run analytics: see The 360 tours below.

The web host records routine request data, such as your network address, to deliver pages and keep the site secure.

The two 360 tours on the home page are hosted by Panoee, a virtual tour service. Nothing is loaded from Panoee until you press Start the tour, or open a tour in a new tab.

Once you start one, your browser loads the tour from Panoee, as it would on Panoee’s own site. Measured on September 29, 2026, a tour’s page contacts:

• tour.panoee.net, the tour's page
• assets.panoee.com, its pictures, scripts and styles
• studio-api.panoee.com, a check that the tour is public
• analytics.panoee.com, Panoee's own visit statistics
• www.googletagmanager.com, Google Analytics, run by Panoee
• www.google-analytics.com, Google Analytics, run by Panoee
• ajax.googleapis.com, a script library the tour uses

Each receives your network address and the details a browser sends with any request. Panoee is told which site the tour is shown on (this site’s name, never the page’s full address). Opened on its own, a tour set Google Analytics cookies for panoee.net that last about 13 months; inside this page, a browser that blocks other sites’ cookies stores none. What Panoee does with what it receives is covered by Panoee’s own privacy policy. This site itself still sets no cookies and runs no analytics.

A tour is the client’s own tour, made for their property and shown here with their agreement. It is Panoee that draws it, so its title, its scene names and its web address are the ones set there, and a tour’s title can include the address of the property it shows. Nothing in this site’s own words, pictures or file names names a client or a property.

Flying over a listing means neighboring land, vehicles and sometimes people appear at the edge of a frame. This is how that is handled.

• Every flight is flown under 14 CFR Part 107, and never over people who are not part of the shoot.
• Frames are chosen for the property being photographed. A neighboring property that is identifiable and not needed is cropped or discarded, and no residential address is ever published, in a caption, a filename or a web address. That is this site’s own photographs and films. A 360 tour is the client’s own tour, hosted by Panoee and opened only when you ask for it, and its title can include the property’s address: The 360 tours.
• If you appear in an image and want it removed, ask. You do not have to be the client and you do not have to give a reason. Email hellerstown@gmail.com.

Requests that do not turn into a booking are deleted from the inbox and the calendar once they are clearly dead. Customer records, estimates, job records and invoices are kept as long as Wisconsin requires business records to be kept for tax purposes. Delivered files stay available to the client for a limited window, which is stated when the work is handed over.

Payment card details are never collected through this site. Nothing here asks for a Social Security number, a date of birth or a government ID. If a page ever asks you for one, it did not come from us.

Email hellerstown@gmail.com or call (815) 375-0527 and ask. There is no form to fill in and no portal to log into.

Heller's Town, LLC, Beaver Dam, Wisconsin. Questions about any of this go to hellerstown@gmail.com.

This site is part of Heller's Town.